Item No. 0369347

Photo of L'Oréal Paris Feria Power Shades Hair Color, Intense Medium Auburn/Cherry Crush, 12oz

L'Oreal Paris Feria Power Shades Hair Color, Intense Medium Auburn/Cherry Crush, 12oz

Price: $8.99

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Was $10.79

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L'Oréal Paris Feria Power Red Hair Color provides intense medium auburn color so vibrant and deep, hair will be luxurious from root to tip. Achieve the bold, shimmering cherry crush color you desire without compromising texture and without the damage. Includes treatment conditioner to give your hair extra shine, volume and hydration after coloring.

Features & Benefits:

  • High-intensity, multi-faceted color
  • Shimmers with 3x the highlights
  • Deep conditioning
  • Power booster technology for beyond bold color
L'Oreal Paris Feria Power Shades Hair Color, Intense Medium Auburn/Cherry Crush, 12oz is rated 3.1 out of 5 by 1885.
Rated 4 out of 5 by from Silky smooth results but darker than expected I wanted a pinkish tone to my medium blonde hair so I used L'Oreal's Feria 822 Rose Gold. It covered my gray roots really well and left my hair feeling smooth and silky. It's a bit more burgundy than I wanted and of what is pictured on the color box. Also, I noticed highlights of rose blonde hair in my hair - not sure if that was where I didn't color it well, or is that the color of the product. I have chemically colored my hair before and my hair is baby fine so maybe it absorbed more color than other types of hair. The rose gold color that I want will probably appear in about three weeks to a month after I have washed my hair several times.
Date published: 2017-05-12
Rated 5 out of 5 by from The best hair color I've ever had! The platinum blond with no ammonia that colors 6 shades lighter is absolutely amazing! I highly recommend Féria no ammonia blond hair dyes! The best hair color dye I've ever tried! And I've been coloring my hair blond for 13 years. Beautiful icy platinum blond color, shimmering, just as promised on the box! My hair are soft and no grassiness!! I'm extremely happy with the results! The color is not messy, doesn't smell, doesn't burn the scalp! My hair are not damaged at all! If you do everything that says on the instruction and match your hair color correctly, you will have excellent results! Thank you L'Oréal!!!
Date published: 2017-08-17
Rated 4 out of 5 by from It solved my problem!!! I put a dark blonde color on my hair and made it look very dark, almost black, which I hated, so after testing multiple colors on little pieces of my hair to light it up again, the only product that made a difference was Loreal feria ultra pearl blonde, I don't want my hair very blonde because of the tone of my skin but I wanted it lighter than black without using bleach to avoid more damaging to it. I wrote this review for desperate people like me trying to get rid of a very dark hair. I added my before and after pictures to give you a better idea, it's not blonde how it says in the box but it's lighter compared to the color I had and that made me happy.
Date published: 2019-06-09
Rated 5 out of 5 by from Féria lavender I bought Féria lavender when I was visiting my daughter in Tn. over Halloween. It turned out so nice and is now a month later and the color is washing out slowly. I am 70 and have white hair and I have use Féria for ever, I started using it when my hair was turning light and I would run it through my hair (not all over) just to get some color.. I am from Ohio and can not fine the lavender. I can not tell you how many people come up to me to tell me how much they love my hair color,it has been fun so I'm going to keep the color through the holidays, I will have to order it on line.I can only wear certain color clothing but that's just fine with me...
Date published: 2016-11-18
Rated 4 out of 5 by from Love L'Oreal So probably wondering why I gave only 4 stars if I love L'Oreal. Mainly because I wish they had a line of non-traditional DIY colors that covered grey well. Though not recommended for those with grey hair, I've been using Feria Metallics Rose Gold. I personally like it but my white/grey hair mostly frames my face and ends up looking fairly pink. It's a beautiful color on the rest of my hair that is still dark blonde. Might have to switch at some point due to the conservative expectations of the type of job I have...but as usual coverage and color are what I expected and I will likely stick with L'Oreal. Whenever I have switched, I always end up switching back.
Date published: 2017-04-27
Rated 3 out of 5 by from Great color, but washes out! I have used Power Violet V48 twice now, and am a bit disappointed. I have always loved Féria hair dyes, so when I decided I wanted to try a bolder color, Féria was my first choice. This shade washes out and does not last long at all. Each time I wash my hair, I see more washing out. It only looks good for a few days, maybe a week at the most. After it washed out the first time, I decided to leave it in longer the second time. It still washed out just as quickly. The only reason I am giving it 3 stars is because I love the color. Next time I will try a different brand. [This review was collected as part of a promotion.]
Date published: 2016-10-04
Rated 1 out of 5 by from So Disappointed! I bought V48 Violet Vixen 2 days ago, 2 boxes worth because my hair is quite long and I wanted to make sure i had enough. I used the dye today, and followed the instructions. I have been dying my hair for 10 years, so I know wht I am doing. I was a dirty blonde (my natural hair, i haven't dyed it in a year) before this dye, so I knew it should have taken even if it turned out a little lighter. After I dried it, I realized that it was patchy. Blonde splotches where apparently the dye just didn't work. I have been using Loreal for a long time, but I have never been this disappointed in one of their products.
Date published: 2016-09-30
Rated 5 out of 5 by from How many compliments can you take? I have been using this color # 36 Chocolate Cherry for over 4 year. I get the most compliments..... EVERY SINGLE TIME. I have black hair, the grey hair serves as a great highlight. My macho "COP" husband colors it every time to save me hundreds of dollars and it's a running joke when I get a compliment on it.I have been all over the world with this color and get compliments. My photos don't do it justice, but I have a few Facebook pics all over the world, I just can't say enough about this color. Thank you for bringing some flair, excitement and youth (because I am not ready to grow up) to my life.
Date published: 2018-04-13
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Height 6.6 inches
Width 3.57 inches
Depth 2.78 inches
Product Weight 12 oz
Unit Price $8.99 per EACH (on regular retail)
Name L'Oreal Paris Feria Power Shades Hair Color, Intense Medium Auburn/Cherry Crush, 12oz
Sub Brand Feria
Available Online
Package Count 1
Container Type box
Color Intense Medium Auburn/Cherry Crush
Model K1344300
Indications Hair care
Country of Manufacture United States
Ingredient Preference Made in the USA
Allergy Test It’s essential to perform a skin allergy test 48 hours before you color your hair. This is the rule even if you’ve previously used a hair color product. Allergies can develop suddenly, even though you’ve been coloring your hair for some time. Skin allergy test instructions are included in the instructional guide inside your box of hair color.
Shimmering Conditioning Permanent Colour Gel: Aqua/Water/Eau, Alcohol Denat., Peg-4 Rapeseedamide, Glyceryl Lauryl Ether, Deceth-3, Propylene Glycol, Laureth-5 Carboxylic Acid, Ethanolamine, Dipropylene Glycol, Hexylene Glycol, Ammonium Hydroxide, Polyquaternium-6, Oleyl Alcohol, Parfum/Fragrance, Ammonium Thiolactate, Resorcinol, P-Phenylenediamine, Edta, Polyquaternium-24, Erythorbic Acid,N,N-Bis (2-Hydroxyethyl)-P-Phenylenediamine Sulfate, 2,4-Diaminophenoxyethanol Hcl, M-Aminophenol Shimmering Conditioning Developer Creme: Aqua/Water/Eau, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide Mea, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid Aromatic Shimmer Serum: Helianthus Annuus/Sunflower Seed Oil, Parfum/Fragrance Shimmer Boost Hydrating Conditioner: Aqua/Water/Eau, Cyclopentasiloxane, Cetearyl Alcohol, Candelilla Cera/Candelilla Wax/Cire De Candelilla, Cetyl Esters, Dimethiconol, Parfum/Fragrance, Phenoxyethanol, Polyquaternium-37, Peg-150/Stearyl Alcohol/Smdi Copolymer, Paraffinum Liquidum/Mineral Oil/Huile Minerale, Methylparaben, Peg-150 Distearate, Hydroxypropyl Starch Phosphate, Ppg-1 Trideceth-6, Chlorhexidine Dihydrochloride, Aloe Barbadensis/Aloe Barbadensis Leaf Juice, Propylene Glycol, Camellia Sinensis/Camellia Sinensis Leaf Extract