Item No. 0308553

Photo of Nice N Easy Permanent Color, Natural Light Ash Blonde 102 1 application

Nice N Easy Permanent Color, Natural Light Ash Blonde 102 1 application


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Give your locks natural looking color with Nice 'N Easy Permanent Hair Color Light Ash Blonde. Clairol’s exclusive Color Blend technology seamlessly blends three complementary tones into every single shade, giving you head-turning color that’s always true to you. One simple step covers 100 percent of the gray and lasts for up to eight weeks.

Features & Benefits:

  • Color blend technology
  • Lasts up to 8 weeks
  • 100% gray coverage
  • Superior natural looking color with tones and highlights
  • Long-lasting & intense shine
Nice N Easy Permanent Color, Natural Light Ash Blonde 102 1 application is rated 3.8 out of 5 by 70.
Rated 2 out of 5 by from Didn't Get the Job Done I used this product in order to tone out the orange/brassiness from a bad bleach job. I will say that it did tone down the brassiness a little bit but my hair is still yellow and not even close to being an ash color. I did do a strand test before I colored and was satisfied with the result but not on the full color job. I hated the gloves. The gloves are thin and extremely cheap. If you're going to use gloves, I recommend buying a box of coloring gloves from a beauty supply store because the ones provided in the box are thin, flimsy and will fall off your hands while you're trying to color your hair.
Date published: 2012-02-29
Rated 1 out of 5 by from Horrible experience I recently decided to try to color my hair at home and save money rather than going to the salon. My hair is naturally dark blonde with red undertones and wanted to get to a medium blonde color. Customer service suggested #102 - light ash blonde and I used it according to directions. What a shock! My hair was not blonde but red, in fact I looked like "Annie" or "Bozo" the Clown. I was very upset so called CS once again to ask how to reverse this mess. This time I was told that I should once again use #102 to take out the red. NO - don't think so - used it once and not about to repeat it. Don't think I will be using a Clairol product nor calling the CS line again any time soon. Still have red hair and still look like Bozo!
Date published: 2011-06-01
Rated 5 out of 5 by from Been Using this Color for Years I really have been using Nice n' Easy Natural Light Ash Blonde for years. Everyone compliments me on how beautiful my hair is and how natural the color looks, even my hairdresser can't believe I do it myself and it comes in a box.......
Date published: 2012-09-20
Rated 2 out of 5 by from Very Disappointing results I've been using Nice n easy for many years. Most recently #102 Natural Light Ash Blonde which I've used for at least 5 years. I've gotten many many compliments and have loved the product until the package change.. I called Clairol and was told that the formula had NOT changed, but I don't believe it. I've tried using it twice and my hair is deffinitely not the same. It's dull and dark and has a great deal more ash than before. HELP CLAIROL!!!!!!!!! What do I use now? Bring back my old color PLEASE.
Date published: 2011-01-12
Rated 3 out of 5 by from Shade much darker than on box I have always used Nutrisse and had been very interested in the New Nice and Easy Color Blend. I choose 102 based on the box and display. Not sure why, but the final color is more golden orange/reddish. I have never had golden orange/reddish with Nutrisse. I am not sure if I should have gone a shade lighter, or not. My hair color is medium blonde-dark blonde. I wanted a color light blond color. What went wrong? Not happy with this shade. I was concerned during the process that the product looked purple dark brown on my head.
Date published: 2010-07-02
Rated 4 out of 5 by from Disappointed in Box Color I have been using Nice'n Easy for 5 years and got Great reviews from friends and family. Great Highlights and I know that 5 others people started using the same color. I used #102. But for the last two months the color has been different. Its a darker shade of color with no highlights like before. Did you change anything in the color.....when the new boxes came out? Maybe I will try a lighter shade because I have always like the Nice 'n Easy Hair Color. Thanks! for your time.
Date published: 2010-04-30
Rated 2 out of 5 by from Poor results Like many other reviewers, I have been using Nice n Easy 102 for many years, and always use it the same way and for the same amount of time. The last few months I have been getting color that is much darker, flat, and artificial looking. My hairpieces no longer match my hair. I called Clairol and was told the formula has not changed. Hard to believe. I'll just have to switch to another brand.
Date published: 2011-01-06
Rated 3 out of 5 by from You changed the color I have been using nice and easy #102 natural light ash blonde for over 20 years. I thought it was just the box that was changed but you changed the color. My hair is much darker than usual. I am very disappointed in the results. I guess I will have to find another product to use. I have always had confidence that my hair will turn out perfect but not this time.!!!!!!!!
Date published: 2010-05-14
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Height 2.45 inches
Width 3.6 inches
Depth 6.55 inches
Unit Price $8.49 per EACH (on regular retail)
Available Online
Package Count 1
Depth 6.55
Width 3.6
Height 2.45
Container Type Box
Color Natural Light Ash Blonde
Indications Dying hair
Country of Manufacture Mexico
Read and follow instructions on enclosed leaflet
Water, Ethoxydiglycol, Propylene Glycol, Isopropyl Alcohol, Soytrimonium Chloride, Oleth-5, Ammonium Hydroxide, Oleic Acid, Trisodium Ethylenediamine Disuccinate, Oleth-2, Fragrance, C11-15 Pareth-9, Cocamidopropyl Betaine, C12-15 Pareth-3, Erythorbic Acid, Citric Acid, Resorcinol, Sodium Sulfite, p-Phenylenediamine, 2-Methylresorcinol, Phenyl Methyl Pyrazolone, EDTA, N, N-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, M-Aminophenol, 4-Amino-2-Hydroxytoluene. Color Blend Activator: Water, Hydrogen Peroxide, Acrylates Copolymer, Steareth-21, Oleth-2, Oleth-5, PEG-50 Hydrogenated Palmamide, Acrylates/Steareth-20 Methacrylate Copolymer, Oleyl Alcohol, Etidronic Acid, Disodium EDTA, Simethicone. ColorSeal Conditioning Gloss: Water, Bis-Hydroxy/Methoxy Amodimethicone, Stearyl Alcohol, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Glutamic Acid, Fragrance, Benzyl Alcohol, Dicetyldimonium Chloride, Panthenyl Ethyl Ether, Citric Acid, EDTA, Sodium Chloride, Cocos Nucifera (Coconut) Oil, Carthamus Tinctorius (Safflower) Seed Oil, Panthenol, Trimethylsiloxysilicate, Methylchloroisothiazolinone, Methylisothiazolinone.

Can cause allergic reactions. Follow the safety warnings. Hair color products may cause allergic reactions, which in rare cases can be severe. Tattoos may increase the risk of allergy to this product. Conduct a skin allergy test 48 hours prior to each application. Even if you have already used coloring products before. Remember to buy the product 48 hours in advance. Do not use this product if you have experienced any reaction to hair color products or have sensitive, irritated or damaged scalp in these cases, do not conduct the skin allergy test and consult a doctor before using any hair color product. In rare cases, use of hair colorants has been associated with temporary or permanent skin depigmentation (skin lightening or loss of color). If you notice any skin depigmentation or other unexpected reaction such as pain or severe itching, discontinue use immediately. This product contains ingredients that may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows. To do so may cause blindness. Product not intended to be used on children. Keep out of reach of children.