Item No. 0343695

Photo of Nutrisse Ultra Color Permanent Hair Color Light Intense Auburn R3, 1 application

Nutrisse Ultra Color Permanent Hair Color Light Intense Auburn R3, 1 application


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Get the only nourishing hair color that is infused with fruit oil concentrates with Nutrisse Ultra Color Permanent Hair Color in Light Intense Auburn. The superior cream hair color delivers rich, long lasting color with 100 percent gray coverage with an avocado oil and vitamin E enriched formula. Great hair color starts with healthy hair. Get it with Nutrisse.

Features & Benefits:

  • Patented color boost technology
  • Helps transform naturally dark hair with ultra reflective tones
  • Color boost technology nourishes while it lifts
  • Rinse-out conditioner
  • Fruit oil concentrate
Nutrisse Ultra Color Permanent Hair Color Light Intense Auburn R3, 1 application is rated 3.7 out of 5 by 37.
Rated 5 out of 5 by from Nutrisse Ultra Color BR1 Deepest Intensity AWESOME Usually when you color your hair you can feel the damaging, drying effects almost immediately. However, I used this product to cover grey hairs, and to give a little light to my intensely dark hair, and instantly knew this was something different. As an African-American woman with natural hair I was extremely worried about the product changing my curl pattern, it did not! I would love this same color boosted to be a lighter burgundy, but what do you expect having very dark hair, hard to boost w/o boosters. The greys lightened beautifully making wonderful highlights. Soft, manageable tresses, well conditioned, hydrated. I don't think I'll dye with any other product!!
Date published: 2014-01-26
Rated 2 out of 5 by from Embarrassed to be in public! I have naturally dark brown/black hair and dye it every few months to keep it dark and grey free. I decided to change it up for fall and chose this color. OMG. I made the grave mistake of dying it late in the evening, too late to run to a drug store for help to correct this god awful shade of purple/dried blood color! It only took at my roots and stops at the top of my head. I look like an absolute idiot at work today. My scalp is pink, the top of my hair is purple, dried blood red and the rest on my (long) hair is still black! I'm praying that a box of black hair color will get rid of this awful mistake! I do not recommend this color to anybody!
Date published: 2013-11-13
Rated 5 out of 5 by from Über color intense! I was looking to give my color a huge boost and I've always wanted to do a dark red/hint of purple color...this was perfect! It's subtle during the day indoors but when you are out in the sun you really see the color pop! Yes like some of the other reviewers say, the color does run for several weeks so don't use white towels to dry your hair but that's just a minor thing...this is the best color I've found for darker hair! I always keep a couple of boxes on hand when I want to get my color on!
Date published: 2012-12-25
Rated 5 out of 5 by from Perfect! This shade is exactly what I want. I have been using it for at least two years now, on my normally brown hair. It is very intense, and depending on the lighting sometimes it has a purple hue to it, but I love it. I also get compliments regularly from strangers that they love the color. I personally really love it, but for some people it may not be a good choice for them. When choosing hair color consider your natural hair color, and also your skin tone. The color may not look good on some people depending on skin tone, and how your actual color takes to the dye.
Date published: 2013-12-01
Rated 4 out of 5 by from Works with different developer I love the color of R3, light intense auburn. Based on the negative reviews I read, seeing various results of this hair dye on youtube, and my own research on what to use with hi lift color...I decided to purchase a bottle of 40 volume developer to replace the developer that was in the box kit already. I made the right choice in my case. My virgin hair is a dark brown, and 40 vol is needed to both lift my hair a few shades and to help the hi lift color dye to properly make my hair a nice shade of red. [This review was collected as part of a promotion.]
Date published: 2016-06-20
Rated 5 out of 5 by from Love it!! I absolutely LOVE this product!! I have been dying my hair red for years but never had a favorite until I tried this. I love the bold color and it looks absolutely stunning in the sunlight! Thank you thank you thank you for such an amazing product!
Date published: 2012-01-14
Rated 5 out of 5 by from Great color, highlights and product I have used this product twice and I'm smitten with the color. It doesn't stand out and make you look like you have burgundy hair at all. Yr hair looks like a nice dark brown with red highlights. But in the some, it's amazing, it's like getting two colors in one. The color is quite sublime. I love it and it is very hard to find. I've tried several drug stores and they are always hard to stock it. Highly recommend.
Date published: 2014-03-19
Rated 5 out of 5 by from Just as good as the salon When I first tried this product, I will admit I was afraid since I had never used box dyes before. A friend of mine who I always thought had nice-looking had recommended this brand to me. I knew that I wanted to go red with my hair... And I was afraid because I had no idea how bright of a red the results would be. My hair is a naturally light brown color. The consistency of this dye is great! It feels just like a nourishing conditioner as advertised. The only negative thing I have to say about this product is that the smell is strong through ought the dyeing process, but it's bearable and I had already expected that. The bottle provided enough dye for me to completely cover my super long hair, which I was pleasantly surprised about! After rinsing the dye out, the conditioner that is provided in the box smells absolutely wonderful, and works amazingly as well--- Just as well as the conditioners that were used on me at salons. When I had finished rinsing and drying my hair, the results of this were absolutely STUNNING! My hair was left soft and shiny, once again, just like salon-quality. As for the color itself, don't expect it to be nearly as pigmented as it is shown on the box. What I mean by this is that the color applies as an overtone over whatever your natural hair color is--- Which actually isn't a bad thing at all! Because the dye is like this, that means the natural highlights of my old hair color didn't get completely erased like I expected. Instead, they shone through but were now instead beautifully covered by the red dye, which added a new multi-dimensional look to my hair. My hair came out much more beautifully than I expected it to! I thought the color looked so much prettier in person than it did in the box. I get complimented on my hair very often, specifically because of the color that it is now. I have been using this exact dye for four years now, and the compliments have continued ever since! The formula has not once damaged my hair. People always ask me where I get my hair color done at, and some even assume it's just my natural color-- The dye is the perfect blend between looking both natural, but also unnatural enough to appear visually striking. All I can say is that this dye formula and this particular color of R3, is absolutely AMAZING! I've been using this product for four years, and I definitely plan on using it for many years to come. Sidenote: In the pictures below, the first one that I posted is actually a week or two after dyeing it. It fades out to be a fiery copper-red color... Which once again isn't shown on the box, but is pretty nonetheless! The second picture that I posted is right after a fresh dye, where the color is more comparable to that shown on the box.
Date published: 2016-08-21
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Height 6.4 inches
Width 3.35 inches
Depth 2.2 inches
Unit Price $8.49 per EACH (on regular retail)
Available Online
Package Count 1
Depth 2.2
Width 3.35
Height 6.4
Extended Size 1 application
Container Type Box
Color Light Intense Auburn
Material/Finish Radiant
Model 398
Indications Protects against dryness while locking in color and moisture to keep your color radiant and your hair silky soft
Country of Manufacture Mexico
Read and follow the insert. Store between 50 and 80 degrees f.
Water, cetearyl alcohol, deceth 3, propylene glycol, laureth 12, ammonium hydroxide, oleth 30, lauric acid, hexadimethrine chloride, glycol distearate, ethanolamine, polyquaternium 22, silica dimethyl silylate, 4 amino 2 hydroxytoluene, titanium dioxide, p aminophenol, ascorbic acid, sodium metabisulfite, dimethicone, pentasodium pentetate, p phenylenediamine, fragrance, carbomer, vitis vinifera

Hair color can cause an allergic reaction which, in certain rare cases, can be severe. Therefore, you must follow these precautions: do not use if you have already had a reaction to a hair color product you have a sensitive, itchy or damaged scalp. If you have a tattoo, the risks of an allergic reaction may be increased. Perform a skin allergy test 48 hours before each use of this product (see insert). Remember to buy your product 2 days ahead of time. Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Wait at least 14 days after bleaching, relaxing or perming before coloring. Keep product out of the reach of children. Do not apply on children. This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness.