Promotion Amplification: Drive merchandising events and category lift through targeted digital media
New Product Trial: Drive trial and increased awareness of new products in the market that will be available to purchase in-store and online with Rite Aid
Build Brand Loyalty: Drive increased loyalty and share of wallet among Rite Aid shoppers for your specific brands
Leverage a Full-Service Model to Increase ROAS:
Planning: Leverage proprietary data to reach the right shoppers with targeted messages
Delivery: Synchronized omni-channel solutions for digital and out-of-home campaigns
Measurement: Post-campaign reporting including brand and sales lift from verified Rite Aid shoppers